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paid advertising on the search engines

With Search Engine Optimization being so costly and complex, Web Lass is pleased to offer search engine marketing programs through pay-per-click to our clients.

Have your web site listed right away with the major search engines and start selling products and advertising your services right away!


You've seen them. You Google a search term and on the right side of the page, a separate list of search results springs up which are targeted towards the exact term you are searching for. You maybe even used one to find our web site! You can be listed in those "Sponsored Listings" right away, and target your clientele today!

How it Works

Your web site has an account set up with Google and/or Yahoo and/or MSN. We then ask you what search terms you think people would use to find your web site, and based on those and your budget, we research various keywords and phrases which will net you the largest return on your $, without breaking the bank.

Once we have a list of keywords and key phrases, we set up the account campaigns, listing our terms along with links to your site and descriptive text. We set your daily budget and bid against other web sites for your position for each keyword or phrase, and that's it! We do recommend retaining our services to monitor your listings, as your position can change daily and if not carefully watched, you can drop off the radar quite quickly. Also, our daily monitoring service ensures you are not being cheated by your compeitors, and we will also change the campaigns if particular phrases are not providing a return on your investment, or if they are doing very well.

Web Lass Pay-Per-Click